Advertising and Publicity Services for Accelerated Action Plan Sindh

The Program Coordinator Accelerated Action Plan (Agriculture Sector) for Reduction of Stunting and Malnutrition Sindh, based in Karachi, Sindh, is procuring comprehensive advertising and publicity services to support its campaign across the Sindh province. This procurement aims to enhance public awareness and engagement through various media channels. Items being procured: - Social Media Campaign - Publicity through Mobile Audio Messages (rate per message) - Publicity through Mobile Text Messages (rate per message) - Social Media Management including Facebook and Instagram - 4 Animated/short videos (30 to 40 seconds) - 20 Social Media Posts per Month - Boosting of Posts/videos on Social Media - Publicity through YouTube Channel The technical scope includes the creation and management of digital content, social media engagement, and mobile messaging campaigns. The service provider will be responsible for producing animated videos, managing social media accounts, and boosting posts to maximize outreach. The campaign will cover all venues across Sindh province, ensuring wide dissemination of the program's messages. Eligibility criteria are stringent and include NTN and Sales Certificates, active registration on FBR and Sindh Revenue Board tax lists, and an affidavit confirming no blacklisting or legal impediments. The bidder must have at least five years of relevant experience, provide a bid security of 5% of the bid price, and hold a CVS License from PTA for SMS and voice message campaigns. Financial stability is required with turnover not less than the tender cost over the last five years, supported by income tax returns and audit reports. The bid submission deadline is **20-07-2026 10:00:00** at the office located at Plot No.D-101/2, Block No. 2, Scheme 5, Kehkashan, Clifton, Karachi, with electronic submission also accepted via EPADS. Bids will be opened on the same day at 10:30 am. Earnest Money in the form of a Call Deposit or Pay Order is mandatory. A practical tip for bidders: Ensure all mandatory documents, especially the affidavit and PTA CVS license, are complete and properly attested to avoid disqualification during preliminary screening. Early submission and adherence to the single envelope procedure will facilitate smooth evaluation. This tender offers a significant opportunity for advertising firms with expertise in digital and mobile media to contribute to a vital public health initiative in Sindh.