Hiring Services of Digital Media Campaign

The NFC Institute of Engineering and Technology, located in Multan, Punjab, is seeking to hire professional services for a comprehensive Digital Media Campaign. This procurement specifically targets experienced firms capable of managing digital media outreach including social media platforms such as TikTok, YouTube, Facebook, and WhatsApp portals. The campaign will cover multiple cable networks across various cities including Lodhran, Dunyapur, Khanewal, Bahawalpur, and Vehari among others, ensuring extensive media coverage. The technical scope involves managing digital media content and campaigns on cable networks and social media platforms. The campaign includes installation of SMD at specified locations with defined size and duration, and airing time from 4 PM to 10:30 PM daily. The service provider must have exclusive rights of cable networks in the mentioned cities and ownership rights of SMD installed in Multan. The firm must be registered with the income tax department and provide NTN certificates. Relevant experience of at least 2 years in similar digital media campaigns is mandatory. Eligibility criteria require the service provider company to not be blacklisted or declared defaulter by any government or public sector organization. The company must be a registered government organization with a valid structure, directors’ details, and must have a good reputation. The bid security in the form of a refundable bank draft is required. The bidding process follows a single stage-two envelope procedure with technical and financial bids submitted via EPADS. The submission deadline is **3rd June 2025 at 13:00 hours**, with bid opening at 14:00 hours on the same day at the New Vice Chancellor Secretariat. Bidders should ensure their quotations remain valid for 90 days and submit bids only through the EPADS platform. The contact office is located at NFC IET, Khanewal Road, Multan. A practical tip for bidders is to carefully prepare the technical bid to meet all pre-qualification criteria, especially ensuring all required documents such as NTN certificates, affidavit of non-blacklisting, and proof of cable network rights are complete and clearly presented. This will avoid disqualification at the technical evaluation stage and increase chances of success.