Hiring the Services of Digital Media Campaign

The NFC Institute of Engineering and Technology in Multan is procuring professional services for a comprehensive digital media campaign. This opportunity is specifically for firms capable of managing and executing digital marketing strategies across multiple cable networks and social media platforms within the region. The technical scope includes advertising on various cable networks across cities such as Lodhran, Dunyapur, Kahror Pacca, Khanewal, Kabir Wala, Jahanian, Muzaffargarh, Kot Addu, DG Khan, Tounsa, Ali Pur, Jatoi, Mailsi, Bahawalpur, and Vehari. The campaign also involves the installation of a Single Mega Display (SMD) at Sharif Complex, Gulgusht, with specified dimensions and airing times. Social media campaign services will cover platforms like TikTok, YouTube, Facebook, and WhatsApp portals. Eligible bidders must be registered companies with the government, possess valid NTN certificates, and have at least two years of relevant experience in similar digital media campaigns. The service provider must not be blacklisted or involved in litigation with any government or public sector organization. Exclusive rights to cable networks in the mentioned cities and ownership rights of the SMD installed in Multan are mandatory. The submission deadline for technical and financial bids is **12-05-2025 at 13:00 hours**, with bid opening at 14:00 hours on the same day at the New Vice Chancellor Secretariat. Bids must be submitted via EPADS, and Earnest Money in the form of a refundable Bank Draft is required. Late or conditional bids will not be entertained. A practical tip for bidders is to ensure all technical documentation is complete and clearly demonstrates compliance with the pre-qualification criteria, especially regarding company registration, tax status, and past performance. This will help avoid disqualification during the technical evaluation phase and increase chances of success.