Appointment of Advertising Agencies on NHA Panel for Two Years

The National Highway Authority (NHA) invites expressions of interest for the appointment of advertising agencies on its panel for a period of two years. This open competition aims to select agencies to handle NHA's publicity assignments effectively. Agencies enlisted with the Press Information Department (PID) and having functional offices in Islamabad, excluding those currently suspended or blacklisted, are eligible to apply. Items being procured: - Profiles, portfolios, designs, and artwork for various advertising mediums - Print advertising (Classified & Display) - Electronic advertising (TV & Radio) - Social Media campaigns - Digital Media advertising - Outdoor Advertising - Event Management including Ground Breaking and Inauguration Ceremonies The submitted artwork must align with the thematic areas related to NHA's mandate and functions. Agencies must submit their profiles (hard copy) to the NHA office by October 26, 2026 (Monday) till 1600 hours. After scrutiny, eligible agencies will be shortlisted and called for a comprehensive presentation before the selection committee. The appointment will be made according to the Guidelines and Procedures 2024 for Advertisement Policy 2021 (amended 2022) issued by PID. Eligibility requires agencies to be enlisted with PID and not be suspended or blacklisted. Agencies should have experience in handling government clients and diverse advertising media. Earnest Money or CDR details are not specified but bidders should prepare accordingly. Submission must be made in hard copy at the NHA office located at 5th Floor, Hall No. 2, RDF Center, Sector G-9/1, Islamabad. For further details, agencies can refer to PID guidelines available at www.pid.gov.pk and PPRA website www.ppra.org.pk. A practical tip for bidders: Ensure your portfolio clearly demonstrates experience with government clients and diverse media platforms, as this will be critical during the shortlisting and presentation stages. Timely submission before the deadline is essential to avoid disqualification.